for founders who like to watch their revenue multiply
launch stronger
scale faster
I work closely with early-stage startups to build practical GTM systems across D2C performance marketing and B2B lead generation.
invest in your growth engine. reap the rewards.
Tools I use
Shopify
Meta
Google
Make.com
Zapier
n8nShopifyMetaGoogleMake.comZapiern8ntransparent. at all times.
I track execution, outcomes, and growth signals in real time so you always know what is moving, what is blocked, and what is next.
Current Projects
7
Revenue Generated
₹5,00,00,000
ROAS
6x
updated --:--:--
brands i have worked with
Trusted by teams across D2C, SaaS, and marketplaces
50+ more brands
past experience
Operator across marketplaces, creators, and product
Chief Of Staff & CISO
BeGig
Sep 2022 – Dec 2023 · 1 yr 4 mos
Gurugram, India · On-site
Helped a Tech Mahindra–backed SaaS marketplace scale with tighter ops, security, and decision-making.
Head of Programs · Founding Team
Pratilipi (Grow91)
Oct 2021 – Sep 2022 · 1 yr
Bengaluru, India
Built and scaled creator and D2C programs from zero to meaningful ARR and 6x+ ROAS.
Co‑Founder
Tribe X 47
Mar 2020 – Sep 2021 · 1 yr 7 mos
Bengaluru, India · On-site
Co‑founded and exited a creator commerce company working with 200+ creators and $1M+ in sales.
Risk Analyst
Amazon
Jan 2020 – Sep 2021 · 1 yr 9 mos
Bengaluru, India
Worked on data-driven fraud detection, deep-dive investigations, and tooling improvements.
Associate
ShareChat
Jun 2019 – Dec 2019 · 7 mos
Bengaluru, India · On-site
Ran growth and community campaigns across regions, using insights to scale engagement.
selected case studies
D2C growth, lead engines, and product signups
Muttleycrew · D2C
Scaling performance while protecting contribution margin.
Premium D2C brand looking to scale beyond early channel wins without burning cash on unprofitable orders.
- Rebuilt account structure around hero SKUs, contribution margin, and cohort payback instead of pure ROAS.
- Tight feedback loop between creatives, landing pages, and cart metrics to double down on what converted profitably.
- Layered in basic lifecycle flows so new customers came back without over-relying on discounting.
Able to push spend materially on Amazon and Meta while keeping contribution margin healthy and repeat purchases growing.
testimonials
What founders say about working together
“Rakesh helped us scale our paid acquisition without burning through budget. ROAS improved meaningfully in the first 8 weeks.”
Gym Konnect
growth partnerships are reserved for a few. fortunately.
If you are serious about launch and scale, get in touch.
Get in Touch→